LallyClemons913
Oh, yeah.
The "incorrect" time isn't just about poor days of the week, like Monday morning, or bad times of the year, like Christmas Eve.
The incorrect time I am referring to is a lot more internal.
Let's say you're nearly completed with your internet web site. It will be up next week, and you happen to be virtually prepared to begin taking orders. Is that the time to send out a press release? Immediately after all, everyth...
Is there ever a wrong time to try to get free publicity for your organization, item, or service?
Oh, yeah.
The "incorrect" time is not just about undesirable days of the week, like Monday morning, or undesirable instances of the year, like Christmas Eve.
The wrong time I am referring to is much more internal.
Let's say you happen to be virtually finished with your web website. It will be up next week, and you happen to be almost ready to start taking orders. Is that the time to send out a press release? Following all, every little thing will be prepared by the time the press release hits. And you do want to get your press release out as early as possible so you can capitalize on the totally free traffic.
Don't do it. Do not, below any situations, send out a press release prior to you have everything in location and have tested it at least 3 occasions.
Just lately I was going to send out a release about a single of my web sites, but decided to wait till I'd created a minor modify to the report signup kind.
That "minor" adjust threw my complete web site into disarray and it took more than five hours to get it back up. This was a reside web website. I had to place up a "technical troubles" note and operate non-stop to repair the dilemma.
Fortunately, I had not sent out the press release, and it was a Sunday evening, New Year's Day in reality, so visitors was slow, and most men and women are understanding if you place up a note saying, "It's 6:31. I know about the problem and I'll have it fixed tonight. The website still works, it just looks funky."
That is, they are understanding IF you have not just place out a press release stating that your cool new internet site is prepared.
A couple of days is not going to matter in terms of long-term visitors. A huge, visible mistake on your internet internet site could matter a lot, if you're pushing targeted traffic to it with a press release.
Just don't place out your press release until you are certain you happen to be ready. That is the only appropriate time to send a press release.